As Chief Product Officer, Parsons leads and oversees Criteo's product design and innovation roadmap, playing a critical role in the transformation of the company's technology platform.
Parsons brings over 15 years of experience as a product leader with deep expertise in advertising technology. Prior to joining Criteo, Parsons served as the Chief Product Officer at OpenX, a leader in programmatic advertising, where he led a global team in establishing the first people-based programmatic marketplace. Previously, as Chief Product Officer of SocialCode, he developed products to activate and measure first-party audiences across Facebook, Amazon, YouTube and other platforms. He also led Acxiom's Marketing Services business and founded two startups, Aditive (acquired by Axciom in 2014) and BuzzLogic.
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