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Amy Bowker is an experienced strategist with a robust background in developing strategies for notable brands such as Merlin, Moonpig, Dunelm, Yoplait, Samsung, and Breast Cancer Now. Currently serving as Strategy Director at Creature London since January 2024, Amy previously held the role of Senior Strategist at BMB Agency from November 2018 to January 2024, where responsibilities included managing campaigns for a diverse range of clients. Earlier experience includes roles in strategy and content management, including work at The Health Foundation. Academic credentials include a Bachelor of Arts in Liberal Arts from King's College London and a Master of Arts in Journalism from the University of the Arts London, complemented by an experience at the University of North Carolina and an International Baccalaureate from the International School of Düsseldorf.