Katerina Zelena (Forejtkova) has extensive work experience in the hotel industry, primarily in sales and marketing roles. Katerina currently serves as the Director of Sales and Marketing at CPI Hotels, the largest hotel group in the Czech Republic. In this position, they are responsible for overseeing sales and marketing for the entire portfolio of CPI Hotels, which includes hotels in six European countries and 15 destinations. Prior to joining CPI Hotels, Katerina held the position of Director of Convention Sales at InterContinental Prague for seven years. Katerina has also worked as the Director of MICE Sales at Corinthia Hotel Prague & Panorama Hotel Prague and as a Sales Manager - MICE at the same company. Additionally, Katerina has experience as a Cluster Conference & Events Sales Manager at Hilton Prague & Hilton Prague Old Town, a Conference & Events Office Manager at Park Plaza Tyrrelstown in Dublin, Ireland, and a Banquet Manager at Hilton Anchorage in Alaska, USA.
Katerina Zelena (Forejtkova) completed their Bachelor's degree in Hospitality Management at University College Prague. Following that, they pursued a Master's degree in Business Administration (MBA) with a specialization in Executive Management at EDU Effective Business School. Katerina obtained various certifications during their time at the business school, including Human Resources, Project Management, Finance, Customer Service, Developing a Competitive Strategy, Developing Your Personal Credibility, Personal Development, Effective Communication, Global Strategy, Master Confident Presentations, Public Relations and Media Training, Public Speaking Foundations, Writing a Press Release, Digital Marketing for the 21st Century, Management, Marketing, Leadership, and Strategic Management and Planning.
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