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Tori Wheeler is a Lead Product Manager at Cox Automotive Inc. since May 2021, focusing on core CRM functionality and AI capabilities, including launching a re-envisioned homepage and conducting market research for generative AI needs. Previous experience includes roles as Senior Product Manager at Cox Automotive, where Tori managed data and reporting solutions, and as Product Manager at SPINS, where vision and strategy for a new reporting product were defined. Tori also served as Product Owner at iModules, overseeing the launch of an email marketing platform, and began a career as a School Psychologist at Olathe School District. Tori holds both a Bachelor's Degree and a Master's Degree in Psychology from The University of Kansas.