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Massimo Galati is a Web & Mobile Analytics Specialist at Cornèr Banca SA since March 2012. With experience in Adobe Analytics implementation, Conversion Rate Optimization, and Google tools administration, Massimo focuses on analyzing and improving conversions for digital solutions. Prior to their current role, Massimo worked as a Webmaster & Web Team Leader at Adecco Human Resources AG and as a Webengineer at a Communication Agency. Massimo holds a CAS in Digital Marketing, an Eidg. Dipl. in Web Project Management, and various other degrees in Engineering, Communication, and Printing.