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Søren Brandt Lassen is an experienced academic and business leader, currently serving as an Assistant Professor at both Niels Brock Copenhagen Business College and Copenhagen Business Academy, focusing on BA-level education. With a background as an External Examiner for the Danish Business Academies, Søren combines academic insights with practical business acumen, demonstrated through roles such as Advisory Board Member at Wavepiston and Owner of Brandstone, a business development consultancy. Previous leadership experience includes serving as CEO of BB&S LIGHTING PEOPLE and Chairman of the Board for BAKOBA and Shark Gaming Systems. Søren holds a Master's degree in International Marketing & Management and a Bachelor's degree in Business Administration & Computer Science from Copenhagen Business School, complemented by certification as a Business & Life Coach.