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Nick So has extensive work experience in various roles and industries. Nick has held executive positions such as Vice President Operations at Conversion and Vice President, Delivery (Client Services) at Conversion. In these roles, they were responsible for operational expenses, stability in foundational processes, client happiness, profitability, revenue retention, and expansion. Nick provided leadership and stability in capacity planning and resourcing.

Nick has also worked as a Director of Delivery (Client Services) and Director of Strategy at Conversion, where they played important roles in the growth and development of the organization. Nick has experience in conversion optimization strategy and optimization coordination.

In addition to their roles at Conversion, Nick So has also worked as the Director of Optimization and Personalization at GO Group Digital, a global leader in accelerating digital transformation. Nick has been a Council Member (Customer Experience) at the Canadian Marketing Association, where they contributed to customer experience initiatives and best practices.

Prior to their executive roles, Nick So gained experience as a marketing strategist and communications manager at Kirk Marketing and as a marketing manager at Cruise Experts Travel. Nick also worked as a marketing assistant at Solterra Development and Orbital Technologies.

Overall, Nick So has a strong background in operations, client services, marketing, and strategy, with a focus on driving growth, profitability, and customer satisfaction.

Nick So attended Simon Fraser University from 2003 to 2008, where they obtained a Bachelor of Business Administration (BBA) with a focus on Marketing. In terms of additional certifications, they completed the Google Analytics Certification in June 2015 and the Successful Public Speaking course through Dale Carnegie Training in 2014. Nick also holds certifications in Kameleoon AB Testing Product from Kameleoon. Nick has certifications from Optimizely as well, including the Optimizely Certified User: Web Experimentation and Optimizely Platform Certification, but specific dates of completion are not provided.