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Elizabeth De la Huerta currently serves as a Cargo at CONTPAQi, focusing on establishing customer experience (CX) methodology and enhancing capabilities for a customer-centric transformation. Prior roles include VoC & Measurement Customer Experience Manager at Principal Financial Group and Customer Experience Strategy & Design at AT&T. Additionally, Elizabeth was the Category Insights Head for Underarm Protection in the LATAM region at Colgate-Palmolive. Education includes ongoing studies for a degree in Ciencias de la Comunicación at Universidad Anáhuac Mexico Norte since 2017.