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Laura Garcia is a seasoned global marketing leader with extensive experience in driving customer-centric experiential engagement and demand generation. Currently serving as the Director of Global Events + Brand Experience at Contentful, Laura previously held positions such as Director of Field, Partner, and Global Events Marketing at Bolt and Regional Head of Marketing - Commerce at Adobe. Laura's career includes roles at Oracle, Lanyon, the City of Tampa, and Walt Disney World, showcasing a strong background in event management and marketing strategy. Academic credentials include an MBA from the University of Central Florida, a Green Belt in Lean Six Sigma from the University of South Florida, and a Bachelor of Science in Hospitality Administration from Florida State University.