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Elena Soulayrac has extensive work experience in the fields of brand/product development, strategic consulting, and marketing. Elena began their career in 1994 as Corporate Publicity Manager for Boehringer Ingelheim. In 1999, they became Chief Strategy Officer for Bench Mark Strategic Pharmaceutical Consulting, where they were responsible for developing brand marketing strategies for Boehringer Ingelheim's OTC/Rx portfolio. From 2007 to 2008, they served as Todos Trabajando Marketing Director for Quepasa Corporation, where they were responsible for building the labor web site Todostrabajando strategy for Mexico and Latin America market. From 2008 to 2010, they worked as Chief Marketing Officer for Distroller, Amparin, S.A. de CV, where they guided, lead and built Distroller marketing strategies. Finally, from 2010 to present, they have been Country Manager for Mexico & Latin America for CONSUELA INC., where they are responsible for brand/product development, strategic consulting, and advising on formation of business structures, export and commercial transactions.

Elena Soulayrac's education history includes a Bachelor of Science in Design, which was completed between 1984 and 1988.