Elana Krutoff has a strong background in marketing, with a focus on healthcare. Elana started their career at Dental Associates of Delaware in 2004, where they served as the Marketing Manager. In this role, they were responsible for overseeing all aspects of marketing for four dental offices, including advertising, media placement, direct mail campaigns, and corporate events. Elana effectively utilized a $200K annual marketing budget to attract new patients and retain existing ones.
In 2010, Elana Krutoff joined Consensus Health as the Marketing Manager, and later advanced to the position of Marketing Director. At Consensus Health, they held full authority over all corporate, internal, and physician marketing. Elana worked closely with the COO and CEO to develop marketing strategies and handle special projects, while also managing physician relations and onboarding during a period of significant internal change. Elana oversaw marketing campaigns and projects for three brands, focusing on building brand awareness.
Overall, Elana Krutoff has demonstrated their expertise in marketing and their ability to effectively manage budgets and coordinate cross-functional teams.
Elana Krutoff obtained a Bachelor of Science degree in Apparel Design and Merchandising from the University of Delaware, where they studied from 1996 to 2001. Later on, in 2008 and 2009, they pursued further education at Rutgers University - Camden, earning a Certificate in Human Resources Management.
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