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Thomas Fortunato currently serves as the Director of Business Development and Strategic Partnerships at Confidence Analytics® since April 2023. Concurrently, Fortunato has been a Strategic Business Consultant for Weed Messenger since February 2022, facilitating access to knowledge in the cannabis sector. Previous roles include General Manager at Advanced Labs, Head of Sales Operations at Phinest Cannabis, CEO of bSeen Company, and Co-Founder of CA Honeycomb Inc., specializing in cannabis software solutions. Fortunato's early career features positions such as Head of Sales and Global Distribution at Zepp Labs and Vice President at TopDown Consulting and newScale, where expertise in sales performance and market penetration was developed. Fortunato holds a Bachelor's degree in Social Sciences with a focus on Psychology from the University of California, Berkeley.