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Laurel Dunlea is an accomplished marketing communications professional with extensive experience in strategic planning and execution across various industries. Currently serving as Director of Marketing Communications Strategic Planning at Con Edison Clean Energy Businesses, Laurel has successfully developed integrated B2B and B2C strategies that achieved 100% of 2022’s business growth goals. Previous roles include Marketing Director at VSP Vision Care, where Laurel increased customer acquisition by 25%, and Senior Marketing Communications Manager at Comcast, enhancing content engagement significantly. At IKEA, Laurel's work on campaign strategies led to remarkable increases in online revenue and in-store visitation. With a Bachelor of Arts and Science in Mass Communication/Media Studies and Journalism from the University of Delaware, Laurel has a strong foundation in media and marketing dynamics.