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Shalini has a strong marketing and strategy background that spans many industries. She runs the marketing department for ComplianceQuest including market research, branding, messaging, lead generation, budgeting, event management, market strategy, finding the right partners to work with, digital marketing and keeping up with the competition. She is also responsible for strategic relationships with technology partners and large channel partners.

Shalini is experienced in commercial transformation as well as running corporate strategy at companies in the chemical, AutoID, consumer and F&B industries. She started her career at Frost & Sullivan as a research analyst where she honed her market research and business skills, rising quickly to become one of the highest charging consultant. She lead global research groups and even created a new line of market research products for the company. She then moved to a specialty chemical company, Chemtura, to be part of the commercial transformation team. While at Chemtura she created and implemented strategies such as SKU rationalization, foot print optimization, M&A projects, key account management etc. She then moved to Cott Beverages where she masterminded the first 3-year strategic plan for the company. She is passionate about design, market strategy, and creating synergistic partnerships.

Shalini holds the following degrees: Bachelor of Engineering- Mechanical, Masters in Business Administration- Entrepreneurship, and Certificate in International Business.