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Lauren Formato is a seasoned marketing professional with extensive experience in brand management and strategic marketing across various healthcare organizations. Currently serving as Brand Manager at Compass One Healthcare and Crothall Healthcare since October 2023, Lauren previously held roles including Marketing Manager at Crothall Healthcare, Sr. Marketing Manager at Optum, and Marketing Manager at OMNI Healthcare. Lauren's early career includes freelance marketing consulting and a Marketing & Communications Manager position at SMC Business Councils, where marketing campaigns and budget management were key responsibilities. Prior experience at UPMC as a Marketing Project Manager and as a Business Development Coordinator at K&L Gates further enriches Lauren's skill set, complemented by a B.A. in Communications from the University of Pittsburgh.