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Francisco Vélez is an accomplished marketing professional with extensive experience in strategic brand management and marketing leadership across various sectors. Currently serving as Global Marketing Director at Compañía Nacional de Chocolates S.A.S since October 2017, Francisco has previously held positions including Marketing Director and Innovation Brand Manager. Prior experience includes roles at Aldor as Traditional Trade Sales Manager and Global Brand Manager, overseeing marketing strategies across multiple regions. Additional positions at Renault Colombia and Alimentos Polar have further enhanced Francisco's expertise in product management and brand strategy. Francisco holds multiple advanced degrees, including a Marketing Master's degree from Universidad de Los Andes, a Finance Master's degree from Universidad EAFIT, and a Digital Marketing and E-Commerce degree from OBS Business School, complemented by an Industrial Engineering degree from Universidad de Los Andes.