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Ségolène JULIAN is an experienced marketing professional specializing in marketing strategy and business innovation. Currently serving as a Consultante en Marketing / Stratégie / Business Innovation at La Factory Consulting since January 2022, Ségolène has also held the position of Directrice Marketing Opérationnel & Digital at Compagnie De Phalsbourg since January 2014, where responsibilities include event planning and developing digital marketing strategies. Previous experience includes serving as SCRM Manager at auFeminin.com from 2011 to 2013, focusing on social media strategy, customer acquisition, and community monetization. Additionally, Ségolène has a background in marketing operations and digital account management, having worked at auFeminin.com and Warner Music Group, respectively. Academic credentials include an Executive MBA from EDHEC Business School and a DESS in Information Systems and Management from Université Paris-Est Créteil.