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Begoña Ortiz is Principal at Cometa. Begoña was previously the director general at Las Páginas Verdes, where they oversaw annual billing of over 9 million dollars through the direction of a team of 8 people. Begoña also launched the Tiper platform (www.tiper.mx), with free distribution of 30,000 bimonthly copies. In 2016, they directed the Latin American Forum on Impact Investment (www.inversiondeimpacto.org), which saw a 10% growth in ticket sales, as well as the raising of national and international sponsorships. Begoña has managed government, media, and other organizational partnerships, facilitating the reach of over 500,000 people annually with minimal advertising budget. Begoña is also a spokesperson for the organization in various media outlets. Prior to their work at Las Páginas Verdes, Begoña Ortiz was a brand assistant at Unilever from December 2009 to September 2011. Begoña also volunteered as a press coordinator at Un Techo para mi País from September 2008 to September 2011.

Begoña Ortiz has a Master in Business & Technology from Collective Academy and a Licenciada in Comunicación from Universidad Iberoamericana, Ciudad de México.