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Rachel Buchanan is an accomplished marketing professional with extensive experience in developing and executing marketing strategies across various industries. Currently serving as Marketing Manager at Columbia Hospitality since March 2022, Rachel has successfully enhanced brand positioning, improved user experience on property websites, and led initiatives for marketing coordinators. Prior roles include Digital Marketing Specialist at Realogics Sotheby's International Realty, where Rachel successfully executed rebranding and digital strategies, and Marketing & Social Media Manager at Outlets at Castle Rock, achieving significant growth in social media engagement and event marketing. Rachel's strong foundation in business administration and marketing is complemented by a recent specialization in UI/UX design from the California Institute of the Arts.