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Gerardo Alvarez Matar, MBA, is an accomplished executive with extensive experience in managing and developing business operations across multiple industries, including pharmaceuticals, consumer goods, and luxury brands. Since April 2010, Gerardo has served as the Vice President and General Manager at Coloplast. Prior to this, Gerardo held significant positions at Danone, where leadership was demonstrated in the Baby Food Medical & Pharmacy Division, and at Merck Sharp & Dohme, focusing on cardiovascular marketing. Gerardo's career also includes a role as Commercial Director at CHANEL and various marketing positions at Unilever HPC, where key achievements included the successful launch of the Dove brand in Latin America. Educational credentials include an MBA from IE Business School and executive and bachelor's degrees in Marketing and Business Administration from Tecnológico de Monterrey.