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Alex Fuentes, MBA, is an accomplished executive with extensive experience in higher education consulting and marketing. Currently serving as Executive Vice President and COO at College Aid Services, LLC since May 2018, Alex has been instrumental in providing services to higher education institutions, including staffing, compliance support, and business intelligence. Prior experience includes a notable role as Director of International Marketing Business Development at Baptist Health South Florida and a significant tenure at Miami Herald Media Company, where Alex held various senior positions including Vice President of Interactive & Marketing. Alex's educational background includes an MBA from Florida State University, a Digital Marketing Certificate from Cornell University, a Bachelor's degree in Communications from Florida International University, and an Executive Education Certificate in Hospitality & Tourism Management from Florida Atlantic University.