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Aurelie Morel

Consumer Marketing Manager at CoinShares

Aurelie Morel has a diverse work experience in marketing and communications. Aurelie is currently working as a Consumer Marketing Manager at CoinShares since April 2022. Prior to this, they worked at Ledger for four years, starting as a Product Marketing Manager in September 2018 and eventually becoming the Head of Brand Amplification in January 2021. At Ledger, they were responsible for developing marketing and communication strategies, managing paid media, creating awareness campaigns, developing an influencer strategy, and analyzing marketing actions. Aurelie also managed a team of four individuals.

Before joining Ledger, Aurelie worked at Sony Electronics as a Product Marketing Manager from July 2015 to September 2018, and as a Trade Marketing France from June 2014 to July 2015. Aurelie also gained experience as a Marketing and Communications Intern at Publicis Groupe in 2013.

Aurelie started their career as a Marketing & Commercial Intern at Imagine Eyes in 2012, where they worked on redesigning the web-marketing strategy and website, creating marketing and communication plans, and expanding product distribution through partnerships.

Aurelie also has research experience as a Research Assistant at The University of Tokyo in 2011.

Overall, Aurelie Morel has a strong background in marketing, with expertise in developing strategies, managing teams, and analyzing results.

Aurelie Morel's education history includes completing a Master's degree in Marketing at HEC Paris from 2013 to 2014. Prior to that, they pursued a Master of Engineering degree in Optics/Optical Sciences at Institut d'Optique Graduate School from 2010 to 2013. Additionally, in 2012, Aurelie Morel briefly attended HEC Paris for a Master's degree in International Marketing.

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