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Alexander R. has extensive experience in technical sales and customer relations, currently serving as a Technical Sales Specialist and Area Sales Manager at ABB since May 2018, while also holding the position of Area Sales Manager at Co-Engineering Oy since February 2021. Prior to these roles, Alexander worked as a Technical Specialist at Apple from January 2015 to August 2017, where responsibilities included resolving technical issues and assisting customers with product familiarization and sales. Notably, Alexander achieved significant milestones at Apple, including mentoring colleagues, exceeding performance metrics, and receiving special training for career advancement. Alexander holds a Bachelor of Business Administration in International Business from Vaasan ammattikorkeakoulu VAMK University of Applied Sciences, as well as qualifications in Electronic Music Production and an IB Diploma from Munich International School e.V.