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Sally Minn has extensive experience in strategy and brand management. Sally is currently working at co:collective as the Strategy Director, Brand & Business. Prior to that, they worked as a Senior Strategist at dunnhumby, where they played a key role in private brand architecture and value perception strategy projects. Sally also worked as a Strategist at Wolff Olins, helping businesses use brand as a catalyst for positive change. Before that, they served as a Management Consultant at PwC, working with state and local government agencies on organizational change initiatives. Sally has a background in public service, having worked as an Au Pair and held internships at Amnesty International USA and Johns Hopkins University. Sally is a skilled problem solver and collaborator with strong analytical and critical thinking abilities.

Sally Minn obtained their Bachelor's Degree in International Relations and Sociology from The Johns Hopkins University, where they studied from 2012 to 2016. Prior to that, they attended Bronx High School of Science from 2008 to 2012, where they completed their high school education. In addition, Sally Minn obtained a certification as a Section4 Certified Brand Strategist from Section4 in January 2022.