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Jim Berra

Chief Marketing & Innovation Officer at ClubCorp

Jim Berra joined the ClubCorp team in December 2021. Before joining ClubCorp, Jim was the Chief Marketing Officer for Royal Caribbean International where he oversaw all the company's advertising programs, marketing communications, social media, and customer marketing. He also led Royal Caribbean's digital efforts, including the audience and Website development. Prior to joining Royal Caribbean, Berra spent seven years at Carnival Cruise Lines as their Chief Marketing Officer. Before that, Berra spent three years at Rodale, Inc., a global media publishing company, and seven years at Starwood Hotels & Resorts in various managerial marketing posts, including SVP of Customer Marketing and Strategic Alliances. A resident of Miami Beach, Fla., Berra holds bachelor's degrees in economics and philosophy from Northwestern University.


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