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Ricardo Muñoz R. has a diverse and extensive work experience spanning multiple industries. Ricardo currently holds the position of Marketing, PR & Supply Chain Director at Clip, where they played a key role in building the brand's reputation and achieving a high ranking in the prestigious BrandZ listing. Prior to Clip, Ricardo worked at Merca2.0 as one of the top marketing leaders in Mexico for several years. Ricardo also has experience in regional marketing management at Beiersdorf and marketing management at Danone Dairy. Ricardo's experience in the food industry includes roles as a senior sales manager, senior confectionery marketing manager, and senior snack marketing manager at Grupo Bimbo. In addition to their corporate roles, Ricardo has contributed to academia as a teacher at IBERO Ciudad de México and as a member of the marketing advisory board at Universidad Panamericana. Early in their career, they held positions at ACH Foods México® and Beiersdorf México, gaining valuable experience in brand management. Ricardo's work history also includes a role as the public relations coordinator at Universidad Panamericana.

Ricardo Muñoz R. holds a Master's degree in Communication, which they obtained from Universidad Panamericana between 2006 and 2008. In 2014, Ricardo earned a Diploma in Neuromarketing from Universidad Iberoamericana, Ciudad de México. Prior to that, they obtained a Bachelor's degree in Administration and Marketing from Universidad Panamericana during the period of 2002 to 2006.