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Ludmila Peshkun is a seasoned marketing professional with extensive experience in various roles within the IT and B2B sectors. Currently serving as Marketing Lead at CLICO and Marketing Executive at SERVICE YOU LLC, Ludmila has a proven track record in market analysis, demand generation, and the execution of promotional campaigns aimed at enhancing brand awareness for key security and IT products. Previous roles include Sales Marketing Lead at TRIDENT DISTI, where strategic marketing initiatives were implemented, and Director of Marketing and Strategy at Noventiq Belarus, focusing on comprehensive marketing planning and execution. Ludmila has also contributed as a Tutor at CIM and held positions at Softline Group, Digitalab.by, and Softline Belarus, showcasing a strong foundation in digital marketing, customer journey mapping, and sales processes. Educational qualifications include a Master's degree from Minsk State Linguistic University and professional training from CIM.