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Craig Rich serves as the Manager of Marketing Data & Analytics at The Cleveland Orchestra since May 2023, focusing on campaign effectiveness, audience targeting, and data-driven marketing strategies. As a Recording Artist and Owner at Randall Montgomery Music, Craig also engages in songwriting and local performances. Prior experience includes roles as Senior Database Analyst and Database Analyst at JACK Entertainment, where Craig implemented audience targeting and predictive analysis, and as a Data Analyst at Pulse LTD, focusing on app usage and demographic data. Previous positions at Jo-Ann Stores and CVS/Caremark involved data reporting and management, utilizing various analytics tools and programming languages. Craig holds a BA in Computer Information Systems from Kent State University.