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Darren Day has extensive experience in marketing and brand management roles. Darren started their career at Vimto Soft Drinks in 1997 as a Brand Manager before moving to Reebok UK in 1999 as a Brand Manager for Rockport. In 2004, they joined Henri Lloyd as a Senior Marketing Manager. From 2009 onwards, Darren worked at Clarks, where they held various leadership positions such as Global Head of Marketing, Group Head of Insight, Analytics and Regional Marketing, Group Head of Channel Marketing, Group Head of Marketing Clarks, and Group Head of Marketing Clarks Originals.

Darren Day obtained a Bachelor of Arts Degree in Marketing with a 2:1 honors classification from The University of Huddersfield, completing their studies from 1992 to 1996.