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Mitch McKinnon is an experienced professional with a robust background in sales and marketing within the media sector. Currently serving as an Account Manager at Claritas since February 2022, Mitch has previously held significant roles, including VP of Sales & Marketing at Phoenix Vision, Inc. and Account Director for Print & Digital Media Services at Nielsen Company from 2004 to 2019, where strategic sales and innovative research solutions were a focus. Additional experience includes positions as Strategic Resources Manager at The Sacramento Bee, Marketing Services Manager at South Florida Sun-Sentinel, and National Marketing Manager at Chicago Tribune, showcasing expertise in leading teams, directing research services, and developing marketing strategies across various platforms and markets. Mitch transitioned to retirement in June 2024.