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Aleksandra Pavlovska is a highly experienced digital and eCommerce professional with a strong track record in leading innovative strategies across various industries. Currently serving as the Head of Digital & eCommerce ANZ at Groupe Clarins, Aleksandra oversees the development and execution of eCommerce strategies to drive growth in Australia and New Zealand. Previously, as the eCommerce Digital Marketing Manager at Happy Skin Co, Aleksandra developed global digital marketing strategies and managed product launches. Aleksandra's career includes key roles at The Walt Disney Company, Daily Mail Australia, and News Xtend, where Aleksandra honed expertise in digital content management, campaign analytics, and client relationship management. Additionally, Aleksandra holds advanced degrees in journalism and liberal arts from the University of Technology Sydney and the University of Sydney.