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Jennifer Yoo serves as Sr. Manager for Brand Strategy & Global Brand Activation at Schwan's Company since January 2023. Previously, Jennifer held the position of Senior Marketing Manager of Communications at CJ Foods from July 2016, focusing on developing advertising strategies to enhance brand awareness and engagement for Bibigo and Annie Chun’s. Responsibilities included managing a $10 million advertising budget, overseeing creative execution, and launching the company's first direct-to-consumer site. Earlier roles include Marketing Communications Manager at CJ Foods and Connection Planning Manager at interTrend Communications, where Jennifer managed digital campaigns and led an award-winning campaign for AT&T. Jennifer's career began as Marketing and Special Event Manager at KoreAm Journal/Audrey Magazine, where expertise in event planning and funding proposals was demonstrated. Jennifer holds a B.A. in Psychology from UCLA, graduated in 2006.