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Rita Reimontiene is an experienced project manager and research strategist currently working at CIVITTA since January 2022, focusing on consumer insights through qualitative, quantitative, and user experience research. As co-founder and co-author of MR hackers, a podcast dedicated to the broader applications of marketing research, Rita emphasizes the importance of actionable insights. Previous roles include research manager positions at MetrixLab and Idea Group Lithuania, where Rita managed extensive brand and communications research projects. Rita's background also includes experience as a senior research executive at Ipsos MORI, an analyst at Idea Havas Media, and an internship at MIR GLOBAL Inc. Rita holds a Master's degree in International Marketing and Management and a Bachelor's degree in Economics from ISM University of Management and Economics, along with exchange studies in South Korea and Austria.