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Desta Price is a seasoned technology executive with extensive experience in product management and leadership across various industries. Currently serving as Chief Product & Technology Officer at CivicPlus since October 2024, Desta previously held the position of Chief Product Officer at Marigold, a global leader in relationship marketing solutions, from January 2021 to October 2024. Prior roles include Executive Vice President of Product at Sitecore, Vice President of Product at Litbit, and Senior Vice President of Products & Education at Xactly Corp, among others. Desta has a proven track record of driving product innovation and strategy, evidenced by significant contributions to companies like Callidus Software and Selectica. Desta earned a Bachelor of Science in Mechanical Engineering from the University of Minnesota and attended Embry-Riddle Aeronautical University. Recognized with the Marketeer of the Year award in 2004, Desta's career showcases a commitment to enhancing customer experiences and building successful product teams.