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Rachel Carroll

Platform Product Manager at Citylitics

Rachel Carroll has worked in various roles in the tech industry since 2014. Rachel began their career at sixtooth as a UX/UI Designer. In 2015, they joined StudySoup as a UX/UI Designer, where they pitched and implemented a design to development handover process, suggested the addition of google calendar invites to power user emails, and worked with a team of designers to create wireframes, full designs and meaningful user experiences. Rachel then moved up to become Senior Head of User Experience (UX) and Head of Design - UX/UI Designer. In this role, they led the strategy, design and implementation of a buyer email strategy that generated $150k+ in new revenue in a 6 month period, led the design and implementation of a user outreach strategy, and led the strategy, design and implementation of 9 A/B tests that improved buyer conversion rate by 30%. In 2019, they joined WatrHub Inc. as a Growth Product Manager and Lead Product Designer. Finally, in 2021, they joined Citylitics Inc. as a Growth Product Manager.

Rachel Carroll attended George Brown College from 2013 to 2016, studying Interaction Design and Development. Rachel is currently enrolled at OCAD University.

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