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Alexander Goad has a diverse work experience spanning over several companies and roles. Alexander started their career in 1997 with an internship at ING Barings. Alexander then moved on to an internship at The Boston Consulting Group in 1999. In 2000, they worked as a Consultant at McKinsey & Company for two years. Following this, they joined Value Enhancement Partners as an Associate from 2004 to 2006. Alexander then became a Partner at Pinnacle BV from 2006 to 2009. During this time, they also held non-executive director roles at Endemol and Spotzer Media Group. From 2009 to 2013, they worked as an Investment Manager Private Equity at Cyrte Investments - Dasym Investments. Currently, they serve as the CEO of City ID since 2014.

Alexander Goad's education history begins with their completion of VWO, which is a pre-university education program at VCL. After this, they attended the University of Groningen from 1993 to 1999, where they earned a Master of Science (MSc) degree in Economics. Later on in 2003, Alexander attended INSEAD and obtained an MBA degree. No specific field of study is provided for their MBA degree.