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Carol Fairchild is an accomplished executive with extensive experience in customer service and operations across various organizations. Currently serving as Chief Operating Officer and Group Chief Customer Officer at CitNOW Group since February 2022, Carol Fairchild previously held the role of Chief Customer Officer at Quik. (October 2021 - November 2023) and CitNOW Video (October 2018 - November 2023), where a strong focus on delivering exceptional customer experiences was emphasized. Prior to these roles, Carol Fairchild was a Managing Consultant and Commercial Director at Carol Fairchild Ltd, working with notable clients such as Lookers PLC and CitNOW. Earlier experience at Arnold Clark spanned various leadership positions, including Group Marketing & Product Development Manager, where substantial departmental growth was achieved through strategic team development and digital transformation initiatives. Carol Fairchild's career began at Adpartners as an Account Handler after selecting career development opportunities over formal art education.