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Ritu Sah is a seasoned professional with a diverse background in digital analytics and business management. Currently serving as a Digital Analytics Manager at Citi since May 2023, Ritu previously held positions at American Express from June 2019 to May 2023, where responsibilities included supporting Acquisition Experience Analytics and implementing solutions via JIRA and Kanban board. Ritu began the career at MSTC Ltd. as a Marketing Finance Intern and co-founded Bad Cafe Chefs, a cloud kitchen in Kolkata, enhancing the visibility of home chefs. Additionally, Ritu has teaching experience from JEI Learning Center India. Ritu holds an MSc in International Business Economics and Finance from Gokhale Institute of Politics and Economics and a BSc in Economics with a focus on Statistics and Mathematics from Lady Brabourne College.