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Lucia Milazzotto is an accomplished professional in the film and television industries, currently serving as the Director of Sales and Marketing at °ä¾±²Ô±ð³¦¾±³Ù³Ùà S.p.A. since November 2021. Previously, Lucia led the MIA - Mercato Internazionale dell'Audiovisivo from its inception to its 2022 edition, transforming it into Italy's premier event for the global audiovisual industry. Additional expertise includes marketing and commercial leadership at WCPMedia Services, strategic roles at the European Commission and Fondazione Cinema per Roma, and teaching positions in film-related courses. Lucia holds a Master degree in Economics and Law from Luiss Business School.