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Soon Tiac C. is an accomplished Senior Product Designer with extensive experience in fast-paced, hyper-growth startup environments. Currently serving at Cialfo since July 2022 and as a Design Mentor at adplist.org since January 2024, Soon previously held impactful roles as Product Designer (Growth) at Piktochart and UX Designer (Growth) at Circles.Life, where notable achievements included launching revenue-generating features and expanding product availability to new markets such as Australia and Taiwan. Early career experiences included internships at Tware Pte Ltd and STUCK Design, where user research and product development were key focuses. Soon holds a Bachelor of Arts with Honours in Industrial Design from the National University of Singapore and has also studied at Delft University of Technology.