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Alejandra Ugena Calvo is currently the Design Manager at The Change Group International and the CEO of Palmeris Original. Alejandra is also the Cofundadora at AUC Architecture, where Alejandra serves as the Architect Principal in Charge. Alejandra has a diverse background in architecture, having worked at various companies such as NIU Houses, archipelago architects, ÁRTER Architects, and Fran Silvestre Arquitectos. In addition to their architectural experience, Alejandra has also worked in the service industry at places like Cavalli Club Dubai, Nikki Beach Worldwide, and O'Neill's Irish Pub. Alejandra has a Master of Architecture degree from Universitat Politècnica de València and has pursued further education in architecture and design at various institutions globally.