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Youp Scholts is an experienced sales leader in the wine industry, currently serving as Head of Sales at VINVIN Wines since October 2021. VINVIN Wines specializes in offering a selection of over 450 exceptional wines, including quality and highly sought-after allocation wines. Alongside this role, Youp has been a Brand Ambassador for Champagne Taittinger since June 2016 and previously held positions at Oud Reuchlin & Boelen as New Business Sales Manager and Rayon Manager, where the company is recognized as one of the largest importers of quality wines in the Netherlands. Earlier experience includes serving as Field Account Manager at Bickery Food Group B.V. and as Account Manager at Deponti. Youp completed a higher education degree at HBO NEDERLAND in Utrecht from 2008 to 2012 and holds a HAVO diploma from Luzac College and Sint Janslyceum.