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Beatriz Del Molino Pereira has extensive experience in trade marketing and account management, currently serving as KAM Canal Tradicional at Cecotec since March 2018. Responsibilities include client segmentation, purchase process optimization, P&L management, relationship development, and commercial team coordination. Prior to this role, Beatriz held the position of National Trade Marketing Manager at Cecotec, overseeing recruitment and training for over 90 personnel and developing promotional campaigns. Beatriz's career also encompasses roles as Area Manager for LG MOBILE at SALESLAND, and as a sales manager at Winchannel, S.L., among others. Beatriz holds a Master's in Digital Marketing from thePower and a Técnico Superior in Marketing from Centro de estudios Maria Ana Sanz.