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Ayesha Bashir has extensive experience in sales and marketing, currently serving as an Area Sales Manager at Coca-Cola CCI since September 2022. Prior to this role, Ayesha held various positions including Trade Marketing Executive at British American Tobacco, Sr Area Manager at Colgate-Palmolive, and Area Sales Head at Telenor Pakistan. Ayesha also worked as an Area Sales Manager at Nestle Pure Life and held multiple roles at Unilever PK, including Territory Sales Manager and Territory Merchandising Manager. Early career experience includes a position as a Tele Marketing Officer at Citi. Ayesha holds a Master's degree in Sociology from the University of the Punjab and a Bachelor's degree in Languages and Political Science from Garrison Post Graduate College for Women, Lahore.