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Guy Claes is currently the Business Unit Director at CBRE Belgium and the Head Coach & Owner of Ludus Fortis V.Z.W., a School of Mobility & Strength focusing on functional training and longevity. With a background in marketing, Guy has held titles such as Head Of Marketing and Marketing Director at Facilicom Group and Facilicom Group Belgium, where Guy specialized in revenue growth, marketing intelligence, digital optimization, and crisis communication. Guy also has experience as a Business manager at Thenergo and District manager at Maas International, where Guy managed company operations and provided training and coaching. With a strong focus on operational excellence and innovation, Guy is dedicated to creating a synergy between sustainability and economics.