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Marcel Hollerbach serves as a Member of the Supervisory Board, CIO, and CMO at Productsup since 2012, contributing extensive experience in technology and marketing. As a Co-Founder and Entrepreneurial Partner at Cavalry Ventures since 2016, Marcel focuses on investing in transformative companies. Previous ventures include co-founding NativeAds at Seeding Alliance GmbH, which was a pioneering enterprise in Native Advertising before its acquisition by Ströer, and co-founding the mobile advertising network apprupt GmbH, later acquired by Opera Media Networks. Additionally, Marcel co-founded hiClip GmbH, a white-label video streaming platform acquired by Adconion Media Group, and established youmix GmbH. Education includes studies at Goethe University Frankfurt, Stanford University, and Technical University of Applied Sciences Würzburg-Schweinfurt (THWS).