Fabiana Neves Guiradelo has a diverse work experience spanning various roles and responsibilities in the marketing and business development fields. Fabiana is currently serving as the VP Marketing for Castrol Americas since 2023. Prior to this, they worked at bp as the VP of Business Development & Integration for Latin America from 2021 to 2023. Fabiana also has extensive experience at Castrol, where they held positions such as General Manager, CVO & Industrial Marketing Manager, Brazil Marketing Manager, Brands Marketing Manager, OEM Marketing Manager, Key Account Manager, Distributor Regional Sales Manager, and Sales Operations Manager. In these roles, they demonstrated expertise in areas such as strategic pricing, trade marketing activation, channel strategy, product and brand management, communication, and sales operations. Fabiana's work experience showcases their ability to lead marketing organizations, drive business growth, and deliver on key performance indicators.
From 2006 to 2007, Fabiana Neves Guiradelo studied at ESPM Escola Superior de Propaganda e Marketing, where they obtained an MBA in Marketing.
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