Magali VIALLE has extensive experience in marketing and project management within the wine sector, currently serving as Chef de projet marketing Export & Responsable Salons at Castel Frères since May 2018. Key responsibilities include coordinating international brand development projects, managing production timelines, and optimizing product profitability. Previously, Magali held roles such as Chef de Produit France et Export at François Lurton and Chef de Projet Vins Export ASIE at Castel Frères, focusing on market studies, sales tools, and product positioning. Magali's earlier experience includes assisting in marketing and product development at various companies, contributing to advertising campaigns and consumer analysis. Magali VIALLE holds a Master’s degree in Strategic Marketing from OMNES Education and has studied marketing in Spain.
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