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Greg Martel serves as the Principal Broker and Owner of Shop Your Own Mortgage since December 2016, where the focus is on developing the My Mortgage Auction app—an innovative tool enabling users to manage their mortgage applications and documents efficiently and securely. Additionally, Greg Martel owns Zilla GroupCo, which operates ZILLA Mortgage, a rebranded entity of Harbour View Mortgages, with offices located in Victoria and Vancouver, B.C., since April 2009.