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Lisa Pasquetti is an experienced digital marketing professional with a strong background in eCommerce and strategic planning. Currently serving as the Head of Ecommerce & Digital Marketing at CARLA ZAMPATTI since January 2020, key responsibilities include developing website strategies, improving online customer experiences, and managing a team of seven alongside three agencies. Previously, Lisa held various roles at Zanui, including Digital Marketing Manager and Marketing Coordinator, where significant achievements included doubling monthly revenues through affiliate and eBay channels. Lisa’s academic credentials include a Master's Degree in Business Communications and Strategy and a Bachelor's Degree in Marketing from Università degli Studi di Modena e Reggio Emilia, along with a Diploma of Management from Australian Pacific College.